- Prices reduced by up to RM4,700, additional new variant, the Proton Exora Super Premium,which replaces the Prime variant
SHAH ALAM, Feb 5, 2015–
PROTON Holdings Berhad today launched the facelift variants of Malaysia’s first home-grown multi-purpose vehicle (MPV), the Proton Exora with an additional new variant, the Proton Exora Super Premium,which replaces the Prime variant.
“We are introducing the new SP that not only provides you with a powerful turbo boost to the 1.6L engine, but it also boasts an extra handsome look to the highly-powered family MPV. We are also introducing a new look to the existing variants of Proton Exora, which are sportier with upgraded features,” said PROTON chief executive officer Datuk Abdul Harith Abdullah.
“With the powerful engine of the SP, we have also upgraded the safety of this MPV. Hence, the Premium and Super Premium variants are installed with side airbags, electronic stability control (ESC) and day running lights.
“We have also installed front and rear power windows, reverse camera and rear-view mirror with camerafor all the variants. The Premium and SP variants meanwhile come with auto cruise feature, audio switches on its steering wheel and a DVD player,” he added.
Enhancements to the Exora include leather-wrapped steering wheel, new finishings to the centre console, leather seats in the higher variant, rear air-conditioning vents and rear smoked combi-lamps.
“I am happy to announce further reduction of the price by as much as 5.8% or RM4,710 for selected variants, in line with the Government’s plans to reduce the prices of cars.In our commitment to continuously improve our range of cars, the introduction of the SP variant will provide our customers not just comfort and safety for their families but also performance to enjoy their journey,” added Abdul Harith.
The new Exora variants are now officially open for booking nationwide and test drive units are available at all showrooms today.
Test drive units are the Premium version while the Super Premium variant can be viewed in selected authorised PROTON showrooms. Seven colours are available for the new Exora:Solid White,Elegant Brown,Cocoa Grey, Genetic SilverandTranquility BlackwhileLuxury BlueandIndiana Greyare two new colours introduced for the new Exora.
“We have sold a total of 128,824 units to the public since we launched it in 2009 and the Exora is not only a popular choice in Malaysia but our neighbouring countries such as Thailand and Indonesia as well. We are optimistic to sell 2,000 units of the Exora monthly whilecustomers enjoy a 3-year or100,000km warranty.”
For more information, customers are invited to visit any PROTON Showrooms nationwide.